Visavvi serve up the perfect signage solution for T2

Specialist Australian tea brand T2 is reimagining and reinventing the humble brew, elevating it to a whole new audience. Since opening its first store in Melbourne in 1996, the company expanded rapidly across Australia and has since been looking overseas for new vibrant destinations to share their passion for ancient tea rituals and to share in their celebration of all things tea.

In the UK, the first store in SOHO’s Shoreditch was quickly joined with 17 further outlets across the nation, including the Bullring shopping centre in Birmingham and Glasgow’s Buchanan Street. Creating a vibrant retail experience is a core motivator for the business and the staff share a common belief in the power of in-store sensory experiences to create customer interaction and friendships that help drive the business.

Visavvi were brought to the tea table to help create an engaging digital signage experience for customers.